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Credit Claims For Boston Journalism And Communications Professionals: Legal Strategies For Income Stability – More than ever, the world needs fearless, fact-driven news reporting that illuminates as it engages, informs rather than incites. Will you answer the call?
Boston University’s Master of Science in Journalism prepares students to excel as master storytellers, with an emphasis on narrative writing and digital and visual journalism across platforms. Over three semesters, you will learn how to analyze and explain complex events, across multiple media, while maintaining the best journalistic standards.
Credit Claims For Boston Journalism And Communications Professionals: Legal Strategies For Income Stability
First term classes prepare you to work across platforms in a professional newsroom. Classwork focuses on law, ethics, journalism techniques and an introduction to digital media with an emphasis on reporting, news opinion, writing and visual skills.
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Then, you’ll sample from courses that offer specialized training in investigations, data-driven journalism, photojournalism, and more. A faculty advisor assists students in tailoring individual programs from the many courses available in journalism and across the University.
Finally, under the guidance of a senior faculty member, you will produce a final Master’s Project of professional quality to demonstrate your skills and interests.
While studying – and Boston University offers a wide range of experiential opportunities. Students power COM-sponsored newsrooms such as the News Service, WT radio and TV10 television, as well as the award-winning independent newspaper the Daily Free Press.
The Daily Free Press is the independent student-run newspaper at Boston University. Founded in 1970, the paper is published by Back…
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Many students take advantage of the proximity to the state capital to report on politics and legislation as part of COM’s Statehouse Program. Others head south and spend a semester in the nation’s capital for the University’s Washington DC Multimedia and Journalism Program.
Students can collaborate with students at other universities on joint investigations, or work with students in other degree programs as part of the interdisciplinary COM Laboratory. Campus chapters of national news associations, such as the Society of Professional Journalists and the National Press Photographers Association, are also active at Boston University.
COM works with students to get top internships and work placements, too, leveraging media relationships with fellowship programs and local newsrooms in Boston and across the country—such as paid fellowships with WR, Boston’s NPR news station, and the Reporting Program Global Health Stories, co-sponsored by the Pulitzer Center in Washington.
The faculty are highly experienced professionals, well connected in the field, who provide students with an inside look. They write bestsellers, produce documentaries, take Pulitzer Prize-winning photographs, conduct investigations, and create content of all kinds. They come from print, television, radio and online newsrooms.
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Furthermore, graduate students are treated as emerging colleagues by professors who believe in learning by doing and are committed to preparing them for the promising careers ahead.
One of the biggest resources is its location. Consistently ranked among the world’s most livable cities, Boston is “America’s college town,” a city rich in history while remaining on the cutting edge. Boston is one of the top 10 media markets in the US, and home to some of the world’s best news outlets such as the Boston Globe, WR public radio, and GBH public radio and television, statehouse news reau service, and five commercial TV newsroom – each offering endless opportunities for internships and careers.
COM stands out from our peers. Our faculty offers a mix of researchers and practitioners who endorse a cross-disciplinary, practical approach to learning. Our location is at the heart of an electric, media-savvy city.
T perhaps the common values of COM are most important. We believe that communication requires diversity, critical thinking, and creative expression. We believe that communication must be based on truth, authenticity, effectiveness and purpose. We believe that communication fosters understanding among people and across society. Although the world was already moving towards a new digital age, the emergence of the global pandemic accelerated this path. According to a survey conducted by McKinsey Global, most businesses say that at least 80 percent of their customer interactions are now digital in nature. As a result, more and more businesses are hiring skilled digital communications professionals to help navigate the new digital market.
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If you’re looking to launch your career in digital communications, it’s essential to develop the right skills and understand how fundamental these competencies are in today’s business world.
With more eyes on screens than ever before, almost every industry now requires an understanding of digital communication. “Everything is transitioning to digital,” said Carl Zangerl, Director of Communications for Northeastern University’s Inclusive Entrepreneurship Lab. As a result, professions and industries that previously placed little emphasis on digital competencies in the workplace are now being forced to accelerate the development of digital skills to ensure they remain valuable in today’s marketplace.
As most communications and marketing jobs require an understanding of today’s digital trends and tools, it is important to consider developing the latest skills that employers are looking for in candidates. To ensure you’re set up for success, here’s an overview of the in-demand digital communication skills that can enhance your resume.
If you want to pursue a career in digital communication, mastering written and verbal communication skills is essential. The good news is that this skill is one of the most common skills that potential employers look for in a resume. In fact, according to Inc., nearly 75 percent of employers said they want candidates with strong communication skills—especially in writing.
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Marketing is about capturing the attention of consumers and persuading them to take action. This has become increasingly challenging in the digital age, where the attention span of the average reader has greatly reduced. “Professionals need to be able to capture the reader’s attention on a digital medium,” Zangerl said. Therefore, you must be able to create compelling written content that is conducive to channels such as social media platforms and podcasts.
Unlike other professions that require oral communication skills for presentations and collaborating with fellow team members, individuals working in digital communication also need these skills to build and maintain professional relationships. Whether the relationships are with clients or users, many digital communications careers depend on strong connections to succeed. Therefore, being articulate and persuasive is essential to success in this field.
The ability to create attractive and visually appealing images in marketing and communications careers is so important in today’s digital world. As a result, companies are hiring more graphic and web designers to help launch their new digital communications strategies. These careers often require some education focused on design techniques, methodologies, and software (e.g., Photoshop, InDesign, Illustrator). In fact, according to Zippia, 68 percent of graphic designers earn a bachelor’s degree before entering the field.
Although marketing does not only include digital communication, many common careers in the field, such as PR specialist, copywriter, and brand manager, use many aspects of marketing in their daily work. Employers are looking for candidates with marketing skills, including experience in product launches, marketing strategy implementation, content management systems, and public speaking events. Including these skills in your resume can help you stand out from other applicants with little or no marketing experience.
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The effectiveness of a marketing campaign is almost always measured by website traffic data. Important data points to consider include:
Translating and understanding the information gathered in web analytics is an essential but often overlooked skill in digital communication. Pulling reports, communicating findings to the client, and optimizing a company’s strategy or goals are common responsibilities for senior communications professionals. Therefore, web and data analytics are essential to becoming a well-rounded digital communications professional.
As companies and organizations shift their resources towards the digital market, the demand for PR specialists has increased dramatically. With so many different communication and social channels, most digital communication professionals are expected to navigate common challenges around public image, company online presence, and brand. Consider developing this versatile communication skill if you want your resume to stand out.
Content creation is one of the key actions that drive community interest and engagement. Therefore, the vast majority of digital communications professionals need an understanding of how to create a compelling content plan and manage the logistics of deploying that content. This requires a focused and analytically driven mind that can manage multiple multimedia projects and execute them to completion.
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According to Ed Powers, professor of practice for the MS in Corporate and Organizational Communication program at Northeastern University, “It’s important to work as a team in this field.” While any digital communications professional should strive for diverse leadership abilities, collaboration is an essential skill that determines project success.
“It’s important to understand what comes with working with a client,” adds Zangerl. “You need to understand what the client is trying to do and how you should engage with a client who may have a different view.” Including the client in your digital marketing strategy is a skill that often develops over time due to each client’s unique challenges. Digital communications professionals work closely with clients to understand their objectives, and then develop a strategic plan to achieve those results.
Whether you’re developing an Instagram campaign or crafting testimonials for a company’s Facebook page, digital communications professionals tell a story. Some stories may try to get customers to invest emotionally in the business, while others may cause a pressing need that the audience should address urgently. Whatever format you choose, digital communications professionals