Common Credit Claim Challenges Faced By Boston Consumers – The COVID-19 pandemic eclipsed all other developments in healthcare and pharmaceuticals during 2020. It will likely do so next year as well. Looking ahead to 5 pharmacy trends for 2021 that will set the agenda for the industry, it is difficult to escape COVID-19 as a challenge and an incentive in new directions. The potential pharmaceutical industry trends we identified at the end of 2019 were all pre-COVID, though they continue to unfold. The first reports of confirmed COVID-19 infections did not appear until January 2020. We are now living with a pandemic. This could remain a major factor in health care needs and demands for many years to come. COVID-19 is also a transformative moment for the pharmaceutical industry. It has forced companies to re-examine, on many levels, the way they do business. Many of these changes may ultimately be difficult to reverse. At the same time, the world desperately needs effective COVID-19 vaccines and treatments. This puts industry, long viewed with suspicion by many in the general public, in a unique position to lead by example. Pharmaceutical Trends for 2021 Trend #1. What (not) to expect from a COVID-19 vaccine Probably the most immediate impact of the coronavirus pandemic on the pharmaceutical industry, and the network of scientists supporting it, has been to turn the spotlight on vaccines. More than 200 vaccines are already in development for COVID-19 worldwide, with 47 of these in clinical development and 10 in Phase III clinical trials. A vaccine for COVID-19 is unlikely to eradicate a virus whose origin, immunological effects, mutability and longevity remain uncertain. Vaccines rarely, if ever, provide complete immunity against any disease. But they represent the best chance of bringing COVID-19 under control without resorting to repeated lockdowns and other economically, psychologically or socially destabilizing constraints. Among the 10 candidates with the best chance of making it through approval and into the market, the mRNA-based coronavirus vaccine developed by Pfizer and BioNTech (BNT162b2) emerged as a front-runner after showing 95% efficacy in a Phase I trial III, as well as more than 94% efficiency in participants who are more than 65 years old. In the third week of November, Pfizer produced the necessary safety data to apply for emergency use authorization by the US Food and Drug Administration and other regulatory agencies. Another US company, Moderna, released interim Phase III efficacy data on its own mRNA vaccine candidate (mRNA-1273) in mid-November. The independent Data Safety Monitoring Board for the Phase III trial found mRNA-1273 to be 94.5% effective in preventing COVID-19. These competitors have ramped up vaccine manufacturing while negotiating supply agreements and flexible pricing arrangements around the world. The hope was that the first US vaccine approval could happen in the first half of December. The UK has already granted fast-track approval for Pfizer’s vaccine and is preparing to roll it out. Of course, there was already an approved vaccine for COVID-19 – or at least in Russia, which was floated through the Russian Direct Investment Fund / Gamaleya Institute’s Sputnik V adenoviral vaccine in August 2020, before the Phase III trials were completed. Despite international concerns over what was seen as reckless fast-tracking for political gain, the Russian health ministry claimed more than 90% efficacy for Sputnik V. The other seven vaccine candidates in Phase III trials are: University of Oxford/Astra Zeneca : AZD1222 adenovirus. -Vector vaccine (pending approval submission) CanSino Biologics/Beijing Institute of Biotechnology: adenovirus-vector vaccine Beijing Institute of Biological Products/Sinopharm: inactivated-virus vaccine Sinovac Biotech: CoronaVac inactivated-virus vaccine Wuhan Institute of Biological Products/Sinopharm: inactivated virus vaccine vaccine Janssen Pharmaceutical: 26.COV2.S adenovirus-vector vaccine Novavax: NVX-CoV2373 prefusion-protein vaccine The speed with which vaccine candidates have advanced from the laboratory to the clinic is undoubtedly impressive, as is the preliminary efficacy of both Pfizer vaccines and Moderna shows. . That leaves a number of unanswered questions, though, such as whether regulators should forgo rigorous evaluations of safety and efficacy in favor of getting potentially life-saving vaccines to high-need populations. Despite apparent political pressure from President Trump (followed by claims that Pfizer’s vaccine data was withheld to avoid giving him an election boost), the FDA insisted on two months of median safety data follow-up, along with a minimum vaccine efficacy of 50%. . It was determined that regulatory corners should not be cut. The European Medicines Agency has not set a minimum efficacy requirement and is conducting rolling reviews of the COVID-19 vaccine on a case-by-case basis. At the same time, the UK government, for example, amended an existing regulation to allow temporary authorization of vaccines or medicines for COVID-19 in extraordinary circumstances, pending the grant of a full license. Pfizer/BioNTech’s mRNA vaccine was approved for emergency use in the UK on December 2, 2020. Whenever an effective vaccine for COVID-19 begins to filter out, there will always be difficult decisions to make and hurdles to cross. These include the ability to meet international demand; distribution and logistics challenges such as cold chain storage; affordability and availability, especially in developing countries; financial responsibility for the protection of the population; liability indemnification for manufacturers and distributors; and compensation plans for patients with adverse effects. What is already clear is that the distribution of vaccines in most countries will be delayed, with priority given to particularly vulnerable or essential groups such as people over 75, residents and workers in care homes, patients with chronic diseases or care workers frontline health. That could take us well into 2021 before full vaccination programs are in place. Among other unresolved issues are how durable immunity will be available, whether a single vaccine will be sufficient, whether vaccine candidates can prevent viral transmission, and what happens with re-infection or viral mutation. Then there is a sizable hard core of anti-vaxxers, COVID deniers, skeptics or those worried about side effects. A recent global survey by Ipsos and the World Economic Forum found a sharp decline in vaccine confidence, with only 73% of respondents in 15 countries willing to get a vaccine for COVID-19. The rush to market with a potent COVID-19 vaccine is in many respects an example of what the pharmaceutical industry and its research base do best: leveraging innovation, expertise and competitive resources to tackle a critical public health challenge. Of course, companies also have a financial stake in beating this competition. Even if the potential margins on a COVID-19 vaccine are limited by the complexity of development and production, challenges with distribution or the need for affordable prices at the level, the required volume will be enormous, coupled with the relative stability and predictability of guaranteed supply contracts mas. . Just the benefits of branding companies, raising their profile and reputation by delivering a safe and effective vaccine could be considerable. But credit where credit is due. The pharmaceutical industry and research institutes have stepped up to the plate. Just don’t expect miracles when the first vaccine for COVID-19 hits the market. Trend #2. Accelerating digital transformation Digital transformation in the pharmaceutical industry was already happening before COVID-19 shook the world to its foundations. The combination of fast-moving, consumer-driven technology and a relatively sluggish conservative industry, accustomed to a tight regulatory grip, has sometimes made for uneasy friends. But pharma recognized that the digital revolution was here to stay and, in a data-rich industry, offered considerable benefits. Under pandemic conditions, many of the core activities of the industry had to move abruptly to the virtual sphere. If remote work has brought its share of frustrations, it has significantly accelerated the adoption of technology and digital media, both in the pharmaceutical industry and in the health care systems it serves. This shift is likely to have far-reaching consequences for trends in pharmaceutical industry operations, even once the smoke begins to clear from COVID-19. Companies need only look at what is happening in other parts of the healthcare system, where digital leaders such as Amazon, Google and IBM are seizing opportunities to develop virtual platforms for personalized patient communication. The global pandemic has given a further boost to patients’ familiarity with the use of digital technologies in managing their health. According to a Medisafe/Dynata survey of 2,000 US consumers in July 2020, 37% were using more digital technology, while 42% turned to digital health for the first time. As Matt Longman, marketing communications manager for Medisafe, a US company specializing in digital medication management platforms, noted during a recent webinar, patients love digital tools’ quick response rates, ease of use, and access opportunities. more personalized care. . In the survey, 60% of respondents said they would continue to use digital tools after COVID. These trends have clear implications for pharma’s business model and interactions with key stakeholders. The challenge for the industry is how to be productive in these changing relationships. Pharma needs to capitalize on the digital potential for real-time data generation, building more holistic, patient-oriented value through tailored products and services. At the same time, it must avoid violating restrictions on direct-to-patient promotion of medicine, or weaken the traditional.

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